Jamel-Rashad is a cinematographer and content producer with over eight years of experience shaping powerful visual narratives for global brands, agencies, and lifestyle campaigns. Known for blending technical precision with artistic vision, he has developed a reputation for delivering cinematic work that elevates brand identity and deeply resonates with audiences.
From an early fascination with light, shadow, and color, Jamel-Rashad has evolved into a creative force trusted by clients such as Mountain Motorsports, Sutter Home, Discover SC, Church’s Chicken, Mountain Valley Water, and GLOCK. His portfolio spans campaign ads, branded content, and lifestyle storytelling, with work that consistently demonstrates authenticity, depth, and compelling emotional impact.
Professionally, Jamel-Rashad has held senior and producer roles leading visual production strategy where he spearheaded visual brand transformations across digital, print, and product campaigns. His experience also includes producing multimedia content for Char-Griller & BFG Agency, where he delivered high-impact video and photography for brands and broadcast media.
With advanced expertise across ARRI, RED, Sony, and Canon cinema systems, he is equally adept in post-production, utilizing DaVinci Resolve, Adobe Premiere Pro, and After Effects to achieve cinematic consistency and polish. His technical mastery of lighting, color science, and production workflows enables him to craft seamless stories from concept to final cut.
Committed to pushing creative boundaries, Jamel-Rashad continues to refine his craft, ensuring every frame embodies a balance of technical mastery and artistic expression. Whether leading large-scale commercial campaigns or intimate lifestyle shoots, his mission is clear: to create timeless visuals that connect, inspire, and endure.
(404.771.8193 ) | jamel@jamelrashad.com